Pillar guide Your brand has the community, the recognition and the products. Yet when your customers look for you on Google, it's often your resellers and the marketplaces that capture the sale. AfriRank exists to flip that: bring the organic revenue back where it belongs — to you.
It isn't a lack of recognition. It's a problem of capture: the demand you created turns into sales for other people.
Every time, you lose margin, customer data and control of your image. To put a number on that leak, see the page recover the revenue your resellers are capturing.
When someone types your name, you should own the ground before any reseller. It's the fastest win.
Territory 2Non-branded searches (product type, ingredient, use case) should lead to your pages, not the marketplaces.
Territory 3Answer engines are becoming a buying entry point. A brand that isn't cited disappears from the recommendation.
Each world has its own queries, its own competition and its own codes. Choose yours.
Type 4 / 4C hair, curls, ingredients, routines: an ultra-granular, ultra-qualified world.
VerticalDeep skin tones, undertones, shade matching: the hottest buying intent on the market.
VerticalThe sale hides behind the recipe and the ingredient. Connect one to the other.
VerticalAnkara, accessories, home: own your style before the marketplaces and dropshippers.
I'm Francis, an SEO consultant with 11 years in the field. AfriRank serves one audience only: established African & Black-owned brands that want to stop funding their resellers' growth. A clear number, a map of the leaks, a prioritised plan. Nothing more, nothing less. Two free tools to get started: the lost organic revenue calculator and the brand visibility scorecard.
For established African & Black-owned brands (skincare, haircare, beauty, food, fashion) that already have demand but watch their resellers and marketplaces capture the sales on Google.
Yes. AfriRank works with brands that already sell online and want to win back their traffic and their direct sales.
With the Diagnostic: we quantify the leak and set priorities. Execution comes next, in-house or as an engagement.
Yes. Visibility in ChatGPT, Perplexity and Google AI is a core part of the strategy (GEO).
A single session that measures the organic revenue your resellers are capturing, pinpoints your blind spots and maps the plan to win it back. €290 (~$310), credited toward your first month if you continue with an engagement.
